AI-generated Ad Video Services
AI-generated video ad services need checked facts, not just faster output.
We'll reply with a written proposal: the work, what we need from you and an estimated timeline.
A convincing AI clip can still show your product wrongly, misuse a person or fail on the platform where it runs.
AI video adds new risks to normal video production: how real people are shown, product accuracy, rights, disclosure and things changing from one moment to the next. We agree the message, proof, permissions and launch rules before creating videos in large numbers.
AI is used before anyone checks whether the shot suits it
Teams use AI where real footage, a 3D product image, motion graphics or normal editing would be more truthful, easier to control or cheaper.
The AI tool is given incomplete facts
Products, prices, claims, packaging, people, rights and landing pages are missing, out of date or mixed into the creative instructions.
A polished clip hides faults that show up in motion
Faces, hands and bodies, text, objects, reflections, product details, physics, voices and lip movements change or warp partway through scenes.
AI people suggest real experience they don't have
An AI avatar (a digital presenter) or a copied voice can look like a real customer, creator, employee or expert without real experience, permission or disclosure.
One main video is forced into every ad placement
Cropping, on-screen text, captions, safe zones (areas not covered by app buttons), length, AI labels and how platforms process the file are not checked in the live app.
Lots of versions replace real learning
Openings, scenes, voices, offers, formats and audiences all change at once, so a winning ad doesn't show what actually helped.
Seven areas of AI video ad work, from approved source material to videos ready for each ad platform.
AI-generated video ads use AI tools to create scenes, voices or whole clips for your ads. Softscotch helps you produce more useful video ad ideas without treating whatever the AI produces as a finished ad. You get an approved script and storyboard (a shot-by-shot sketch of the video), a written record of your sources and rights, sample videos edited by real people, final files ready for each ad placement and a clear record of what was generated, checked and released.
Your proposal sets out the campaigns, tools, how many shots and versions, formats, languages, review rounds and how often we deliver. Each area of work produces something you can use, with a clear note of the rights or approvals it depends on.
Is AI right for each shot, and checking the true facts
We decide which shots should be real footage, licensed, 3D-rendered, designed, AI-assisted or fully AI-generated, and gather the current facts on your product, offer, claims, brand and landing page.
Ideas, scripts and shot plans
We turn the customer idea we want to test, the proof and the action we want into timed scripts, storyboards, shot details, the parts that can change, backup plans and how AI use will be disclosed.
Instructions, reference images and AI generation
We keep versions of the instructions (prompts), things the AI must avoid, the first and last frames, reference images, camera and sound direction, tool settings, every option the AI produced and why rejected ones were turned down.
Editing by real people, audio, captions and translation
We put together approved shots, motion graphics and real footage; produce voice and audio we have permission to use; create easy-to-read captions; and build checked versions for each language and format.
Checks on products, people, rights and changes across frames
We check source facts, permissions, claims, faces, bodies, objects and products staying the same across shots, on-screen text, physics, audio, lip-sync, accessibility and harmful context.
Platform files, AI labels and origin records
We create files that fit each ad placement, add any required AI labels or disclosures, record whether Content Credentials (a tamper-evident record of how a file was made) or a watermark are present and check uploaded previews before launch.
Creative testing, reporting and upkeep
We tag each part of each video with an ID, use those IDs in controlled tests or in honest reports of what we saw, measure production and later business results, and keep tools, rights, products, policies and archives up to date.
Review rounds and your sign-off
We share the work at agreed stages, such as the script, the storyboard, a rough cut and the final video. We collect feedback from your named reviewers in one place and record your approval before anything is produced in bulk or goes live.
We link every AI-made scene to a source, a permission, a check before launch and a business question.
The work doesn't stop at typing instructions into an AI tool (prompting). Whether a shot suits AI, product accuracy, rights, tool settings, human edits, captions, disclosure, platform previews and proof of results all stay in one production record.
We choose how to make each shot, one by one
AI is only used where it offers a real advantage over filming, stock footage, 3D rendering, motion graphics or normal editing.
True facts stay separate from creative instructions
Products, offers, claims, people, permissions and landing pages each keep an official owner, versions, expiry dates and a rule that anything uncertain goes back for review.
Everything the AI makes stays traceable through to launch
Shot, AI tool, instructions, reference image, job, source, right, output, rejection, human edit, disclosure, final file and campaign IDs all stay linked.
Moving video gets checked as moving video
We review frames, full playback, audio, captions and transitions, rather than approving a clip from a thumbnail or one attractive still.
AI labels and origin records have limits, and we say so
Labels, Content Credentials and watermarks make AI use more transparent, but we never treat them as proof that what's shown or claimed is true.
More versions must help a decision
Versions built from swappable parts, and tests, change one part at a time where possible, while unclear results or tests too small to trust stay marked as not proven.
Choose the AI video checks your product, people, platforms and level of risk need.
These 36 parts cover creative direction, controlling sources, creating with AI, human editing, safe launches, testing and upkeep. More advanced automation and records of where content came from (provenance) are only added when the tools you choose, the risk and the number of videos justify them.
AI tools create options. Our production process decides what is good enough to release.
Veo, Adobe Firefly, voice and dubbing tools, video editors, tools that check a file's origin record and ad platform previews each have different controls and limits. Naming these tools doesn't mean we have a partnership or certification with them, or that they're available everywhere.
Our AI video ad review: seven checks that link the idea, approved sources, AI-made shots and the released ad.
Each check gives you an owner, tests the video must pass and the next decision. A lifelike look, a watermark or a strong view count never proves that a claim, a right or a business result is valid.
Whether AI suits it, the customer idea to test and other ways to make it
We decide whether AI video is the right way to make the ad before any instructions are written or tool credits are spent.
An impressive AI demo doesn't prove that a product, person, proof requirement, schedule or campaign is actually suited to AI generation.
Products, claims, people, rights, source files and where they came from
We create the official facts and permissions that AI tools can't safely guess or work out on their own.
Having a photo, clip, voice recording or logo doesn't prove you have permission to reuse it with AI in every language, country, channel and time period.
Script, storyboard, reference images, AI tool, settings and backup plans
We turn the idea into clear instructions for each shot and choose tools that suit the actual production problem.
Repeating the same instructions or seed number can give similar results, but it doesn't guarantee the same video once the AI tool or service changes.
AI jobs, rejected clips, editing in parts, audio and translation
AI-made clips become carefully managed raw material inside an editing process that is led by people.
The number of AI clips made is not what you're paying for; the useful result is an approved shot or a released version after editing and review.
Product accuracy, changes across frames, people, audio, captions and accessibility
We review the whole video at full speed, frame by frame, with sound and without sound, before calling it ready to launch.
A lifelike look can make a wrong product detail, an impossible action or a made-up person more convincing to viewers, not more accurate.
Formats, safe zones, AI labels, origin records and live previews
We build a version for each chosen placement and check the processed video inside the real platform app before launch.
Content Credentials, a watermark or a platform AI label give viewers context; none of them proves that the ad's claim or the event shown is true.
Creative tests, results, production costs and long-term upkeep
We link the exact parts of each video to ad delivery and business data we can make sense of, then keep the whole system up to date as things change.
A high share of people watching to the end, or sales the platform credits to an ad, doesn't prove that AI caused the improvement, and a test that is too small may stay unclear.
From scattered AI experiments to an approved creative direction and a finished set of video ads.
The campaign needs more video ads, but decisions about each shot, the true facts, permissions and review rules are still scattered.
- How to make each shot is unclearTeams haven't yet decided which moments need real footage, licensed stock, 3D rendering, motion graphics, AI help or full AI generation.
- Proof and rights have gapsProduct details, claims, people, voices, source files, licenses, countries and expiry dates don't yet have approved owners.
- Lots of output, no decision behind itIdeas, scenes, voices, offers and formats all change together, without a clear creative question or launch priority.
An approved creative direction becomes a sample set of videos, edited by people, with sources you can trace and a record of every check.
- Every shot has a clear planThe storyboard names the source, how it will be made, the permission, risk, owner and backup plan for each planned moment.
- AI generation and editing stay traceableThe team can link instructions, reference images, AI jobs, rejected clips, human changes, labels and final files.
- The launch checks passProduct detail, people, motion, audio, captions, disclosure, safe zones and landing page match all pass review on sample videos.
Released versions have clear proof of quality, context for their results and a list of updates or fixes that someone owns.
- Creative lessons stay easy to readRecords of each video's parts support controlled tests where possible, and clearly labeled reports of what we observed everywhere else.
- Changes trigger fixesA major change to an AI tool, platform, product, claim or permission shows which live videos need review.
- The next production decision has an ownerEditable source files, approvals and masters support a clear choice to refresh, replace, translate, pause or retire each group of videos.
Our AI-generated video ad services change with the product, proof, people shown, market and possible harm.
Retail, software companies, healthcare, finance, education, travel, local services and apps each need different facts, rules on what can be shown, expert approvals, formats and useful results.
Ecommerce and retail brands
AI video can add lifestyle scenes and product variations, but product shape, pack text, color, price, stock and matching the landing page must be right before launch.
Software and SaaS (online software you subscribe to) teams
AI presenters and motion graphics can show how the software is used, while app screens, feature claims, which plans include what and free trial or demo paths must stay up to date.
Business-to-business (B2B) services and complex solutions
Illustrated scenes can make hard problems easier to understand, but made-up customers, experts, rollouts, savings or results can never replace real proof.
Local businesses and businesses with several locations
Images of each location, staff roles, service areas, licenses, prices and how many inquiries you can handle need true facts for each branch, not generic AI-made proof.
Healthcare, wellness and regulated care
AI-made people and demonstrations can suggest a diagnosis, treatment, a clinician's authority or patient results, so expert review of claims and possible harm is essential.
Financial services, insurance and fintech
Fake authority, earnings claims, approval promises, pressure to act fast and product terms can mislead quickly; country, license, risk and eligibility details must be stated clearly.
Education, training and course businesses
Explainers led by an AI presenter can cover more lessons and languages, but the instructor's identity, qualifications, results, course content and enrollment terms must stay truthful.
Travel and hospitality brands
AI-made destinations and rooms can give guests the wrong idea when the season, amenities, view, availability or property details differ from reality.
Real estate, home and property services
AI-made room staging and neighborhood scenes must be clearly separated from the real condition, size, location, listings, agent claims and images of planned future work.
Apps, games and digital products
AI scenes can show how an app is used or what a game world feels like, while gameplay, screens, rewards, pricing and the app store page must not be shown falsely.
Membership, community and creator businesses
AI presenter or dubbed content can reach more people, but a creator's likeness, voice, access levels, member results and ongoing terms need permission and up-to-date facts.
Consumer packaged goods (CPG) and brands selling in many countries
Making lots of versions means rules for packaging, ingredients, how to use, serving sizes, claims, language and retailer pages matter more than how fast the AI can create.
Softscotch produces and checks the agreed videos; your team keeps control of product facts, rights and final approval.
Your proposal states what we script, generate, edit, caption, export and check; which AI tools and ad platforms we depend on; and which claims, people, products, permissions and countries need your approval.
The AI video production and launch work you choose.
- Review whether AI video suits you, the audience idea to test, your current ads, sources, rights, tools, platform needs, measurement and working limits
- Build records of true facts, shots and claims, rights, AI tools, instructions, reference images, video parts, disclosure, launches and decisions
- Create the chosen scripts, storyboards, AI instructions, AI-made options, edits built from parts, permitted audio, captions, languages and placement versions
- Run checks by people on products, people, changes across frames, physics, audio, captions, disclosure, origin records, format, safe zones and landing pages
- Prepare controlled creative tests where possible and link each video's details to ad delivery, landing page visits, good-quality actions and production cost data
- Run the chosen work lists for refreshes, re-checks, fixes, archiving, handover and improvements, on the agreed schedule
Work that needs AI tool, ad platform, production and specialist owners.
- Ad Creative Strategy for decisions about audience, offer, proof, objections, ideas and what to test, made before production starts
- AI video, voice, editing, file, origin record and ad platform providers for available features, access, processing, software connections (APIs), labels and fixing issues
- Product, merchandising, engineering and landing page teams for current products, app screens, prices, offers, stock, landing pages and tracking events
- Actors, creators, translators, accessibility, music and production specialists for approved people, voices, languages, captions and original source files
- Legal, rules, medical, financial, privacy, security and brand owners for rights, claims, disclosures, data, sensitive uses and decisions for each country
- Media buying, analytics, CRM, store and finance owners for uploads, tests, quality of sales and leads, value definitions, reporting and budget decisions
The business facts, proof of rights and the final say on launching.
- The official facts on products, services, prices, stock, instructions, app screens, countries, offers, conditions, claims, limits and landing pages to use
- Real customers, creators, employees, experts, testimonials, results, certifications, relationships, identities, rights, licenses and permissions
- Access to brand files, source footage, product systems, AI and editing accounts, ad platforms, analytics, CRM or online store, and approved file storage
- Final decisions on legal matters, industry rules, privacy, security, copyright, trademarks, likeness, voice, disclosure, claims, countries and platform risk
- Making creative, product, brand, legal, specialist, technical, media, data and senior reviewers available within the agreed time for approvals
- Final approval of ideas, what is shown, people, tools, suppliers, languages, countries, tests, final files, scope, budget and ongoing use of the videos
Nine practical layers that connect approved facts, AI-made shots, human edits and live ads.
When an AI tool, permission, claim, product, offer, platform rule or landing page changes, the team can quickly find the affected videos and decide what needs fixing, replacing or retiring.
AI-generated Ad Video Services
What the customer needs, the idea, proof, action, how each shot will be made, alternatives, risks, starting point, owners and when to stop.
Products, services, claims, people, voices, source files, permissions, countries, versions, expiry dates and withdrawn permissions.
Storyboards, AI instructions, reference images, first and last frames, AI tools, settings, jobs, outputs, rejects and human decisions.
AI-made scenes, real and designed footage, matching parts, pacing, movement, text style, saved versions and editable project files.
Dialogue, permitted voices, music, effects, separate tracks, transcripts, useful captions, languages, pronunciation and lip-sync.
Product, claim, person, identity, changes across frames, physics, text, audio, accessibility, bias, harm and expert review.
AI labels, visible disclosure, Content Credentials or watermarks, formats, safe zones, uploaded previews and landing pages.
IDs for each part, ideas being tested, test groups, ad delivery, how long people watch, landing pages, good-quality actions, value, how sure we are and the limits.
Attempts, approvals, time, cost, AI tool and policy changes, expiring rights and products, problems, archives, access and leaving a supplier.
The connected growth engine
Audience, offer, proof, objections, ideas and what to test decide what the video should say, before any AI generation begins.
Editing real footage, pacing, motion graphics, combining shots, color, audio, captions and delivery remain the related production skill done by people.
Finding real creators, briefing them, their performance, permissions and natural-looking footage cover genuine creator and customer-style videos (UGC, user-generated content).
Approved tracking events, stable campaign and video IDs, clear definitions of later results and data coverage support useful reports on how each video performs.
Product and offer match, proof, accessibility, speed, forms, checkout and controlled page tests (CRO, conversion rate optimization) support what happens after the click.
Platform tests, budget, ad delivery, credit for sales, tests that show cause and effect and decisions about where to spend sit outside the video production work.
One connected scope. AI-generated Ad Video Services is coordinated with the strategy, creative, experience, data and reporting it depends on, so responsibilities and handoffs stay visible in one written plan.
See the first storyboard, a sample video and the things that affect delivery.
Once approved product facts, source files, rights and reviewers are ready, the first storyboard or sample video can often be delivered in three to five business days. Review rounds, tricky scenes where people handle the product, keeping a person looking the same across shots, translating into other languages and platform changes can push back the final files.
AI-generated video ads, from brief to lessons learned
Whether AI suits it, and the starting point
Confirm the customer, offer, proof, action, current ads, target placements, possible shots, alternatives, risks, budget, owners and what success looks like.
KPI Production plan signed offFirst batch of ideas, scripts and storyboards
Set the ideas to test, scripts, timed shots, proof, on-screen text, audio, the parts that will change, planned AI disclosure, backup plans and review steps.
KPI Batch of ideas approvedHuman editing, audio and languages
Build main videos from swappable parts, combine real and designed footage, and add permitted voices, music, effects, on-screen text, captions and chosen translations.
KPI Main edits readyCareful launch of the first batch
Launch chosen versions with exact video and part IDs, fixed campaign settings, safety limits and tracking, or mark the report as observation only.
KPI Live launch checkedProduction and creative lessons
Run approved ideas, versions, edits, languages, launches, tests, checks on ads wearing out, problems, fixes and changes to source facts.
KPI Open work has an ownerRe-checks, archive and review of all videos
Review AI tool and platform changes, expiring rights and claims, product and offer changes, video quality, results, costs, access, how long files are kept and readiness to hand over.
KPI Video library and controls updatedOur full growth plan (all services together), month by month
Foundation and review
We review your whole website, where you rank and your competitors, agree how the site should be organized, and set up hosting, analytics (visitor tracking) and your GoHighLevel lead system. The first agreed pages start going live.
KPI pages liveBuild and launch
The site is built or rebuilt. Main, service and industry pages go live with on-page SEO, website labels and technical fixes. Your Google Business Profile is improved and lead follow-up automations are switched on.
KPI pages in GoogleEarly rankings, paid ads start
More pages built from templates (programmatic pages) start going live, paid ads and email follow-ups are switched on for early leads, and Google adds your pages to its results as the first rankings usually appear.
KPI search terms rankingMomentum builds
Rankings often start climbing, visits from free search begin to rise, ad spending is tuned to the return it brings (ROAS, return on ad spend), and groups of related articles and links from other sites build your reputation with Google.
KPI visits from searchResults start to show
Main search terms can move closer to page one, the first leads from free search often arrive, AI tools may begin to mention you, and testing improvements to your pages (CRO, conversion rate optimization) helps more visitors get in touch.
KPI leads from searchGrowth builds on itself
Pages that are working are protected and improved, template pages bring in visitors searching for very specific terms, and SEO, ads, email and automation work together to bring steadier leads and sales. Timing varies by market and competition, and no ranking is guaranteed.
KPI leads and salesGet finished campaign videos with a clear record behind them, not a folder of raw AI output.
Softscotch links the creative idea being tested, the approved source, what may be shown, each AI run, the human edit, the platform file and the next production decision.
- Uses AI for every planned shot without comparing other ways to make it
- Writes AI instructions from a website and scattered brand files
- Chooses an AI tool because its demo looks good or it's popular
- Approves AI output from thumbnails and one quick play-through
- Uses AI avatars or copied voices without rules on roles and permission
- Exports one vertical video and uses it in every placement
- Treats a watermark or platform label as meeting every rule
- Creates big batches where every creative element changes at once
- Reports views, clicks or ROAS (return on ad spend) without production or data limits
- Leaves AI tool changes, expired rights and source files unmanaged
- Chooses real footage, stock, 3D render, design, editing or AI for each shot
- Signs off current products, claims, people, rights, countries and landing pages
- Chooses tools by shot control, terms, data use, origin records, cost and backup options
- Reviews frames, motion, products, people, text, audio and transitions
- Labels each person as fictional, actor, customer, creator, employee or expert
- Builds and previews formats, captions and disclosures that fit each placement
- Keeps origin records, viewer labels and proof of claims separate
- Uses IDs for each part and changes one thing at a time where testing is possible
- Links approved videos to delivery, results, uncertainty and cost per video
- Runs re-checks, fixes, archiving, access, file retention and handover
Results from Softscotch client work.
These totals come from work for Softscotch clients across search, paid ads, websites and lead generation, as published on softscotch.com. Past results don't guarantee future results.
All six Softscotch client stories.
Every Quick Story currently published on Softscotch.com, covering education, ecommerce, healthcare and SaaS. Stock photography represents each client industry; the figures are reported historical results and do not guarantee future performance.
Education Ads + local SEO
183% more leads for an education consultancy
An education consulting business in India needed to build its digital presence and lead flow from scratch.
- Built a new WordPress website
- Used Quora ads to grow daily lead volume
- Added Local SEO and community engagement
Home solutions Shopify + SEO
Home-solutions ecommerce growth
A home-solutions business was dependent on business-to-business (B2B) marketplaces, losing sales and recovering from a Google penalty.
- Resolved the Google penalty
- Revamped the website and online store
- Improved organic visibility and Amazon campaign performance
Health consultant $20/day
Five booked calls a day for a health consultant
A Houston lactation consultant needed to recover a malware-damaged website and rebuild local patient acquisition.
- Rebuilt the hacked site and migrated it to secure hosting
- Ran targeted Facebook and Google campaigns
- Reached top-three local Google positions
Ecommerce 10 months
315% organic growth for an ecommerce site
Softscotch reports a 315% increase in ecommerce organic traffic over 10 months through focused on-page SEO.
- Optimized product and collection pages
- Improved the links between pages and the page addresses (URLs)
- Made the site easier for Google to explore and better matched to what people search for
SaaS platform Cold outreach
9% close rate for a transcription SaaS
A transcription platform needed a qualified prospect list and a reliable email-sending setup for outreach we managed.
- Built a comprehensive prospecting list
- Managed the cold outreach campaigns
- Set up reliable email-sending servers (SMTP)
Healthcare 6 months
182% organic growth for a healthcare clinic
A clinic in a competitive location needed to build organic search visibility from the ground up.
- Built the clinic's foundation for unpaid (organic) Google search
- Combined on-page and off-page SEO
- Reached top-five positions in Google Search
Teams that stopped leaving clicks on the table.
"The Softscotch team has been a solid partner as our business evolved over the last five years. Unlike most agencies, they have never charged us for work that falls outside the agreement. That is what sets them apart."
"Without their knowledge, we would be in a very different place than we are now. Whenever they find something that can be improved, they implement it quickly. I could not be happier with their performance and response time."
"Softscotch goes above and beyond the scope. The time, effort and dedication they put in is like having your own in-house marketing team. They are not just another marketing company."
"We are extremely happy with Softscotch, such an attentive team. No project is too small, and they give their 100%. We are extremely satisfied with their work."
"Softscotch is a great team to work with: transparent, reliable and genuinely invested in the growth of your company. They are good partners to have by your side."
"The Softscotch team has been a solid partner as our business evolved over the last five years. Unlike most agencies, they have never charged us for work that falls outside the agreement. That is what sets them apart."
"Without their knowledge, we would be in a very different place than we are now. Whenever they find something that can be improved, they implement it quickly. I could not be happier with their performance and response time."
"Softscotch goes above and beyond the scope. The time, effort and dedication they put in is like having your own in-house marketing team. They are not just another marketing company."
"We are extremely happy with Softscotch, such an attentive team. No project is too small, and they give their 100%. We are extremely satisfied with their work."
You'll always know exactly what we changed.
Plenty of agencies go quiet after the audit and you never quite know what you're paying for. We do the opposite. You get a live view of every change and what it moved, in plain language you can act on.
Live client dashboard
Every change, score and ranking in one place you can open any time, not a monthly PDF you wait around for.
Ready for your review
Weekly video summary
A short screen-recorded video (Loom) each week walking you through exactly what shipped and what it moved, so nothing is a mystery.
Before
After
Before/after score per page
See the exact lift on every page we touch, not a vague "it's improving" you have to take on faith.
Approved page updates are live.
Product details need a review.
Confirm the next priority pages.
Plain-English reporting
Clicks, rankings and revenue, explained in words you can act on, instead of a wall of charts about how often you were seen (impression charts.
Reports on demand
Ask for any cut of the data whenever you need it and get it, no waiting for the end of the month.
- ✓Proposed
Softscotch prepares the change.
- ✓Approved
Your team gives the go-ahead.
- ✓Published
Checked live and recorded.
Ethical, transparent, always on
One accountable team, strictly white-hat (only methods search engines and platforms allow), no shortcuts and no surprises. Support whenever you need it.
One Softscotch plan gives you access to the full service stack, coordinated around your priorities.
You do not need a separate agency or retainer for every channel. Your plan can draw from search, paid media, web, ecommerce, outreach, automation, lead generation, messaging, content, creative and operations. The agreed scope sets what is active, in what order and at what capacity.
One price for everything, not a stack of separate retainers.
You get one price for your whole marketing, not a separate retainer for every service. SEO, paid ads, your website, automations, cold email and newsletters, we run all of it as a single scope, so you get the most result for what you pay. Agencies sell each of these on its own, so the invoice climbs whether or not that line drives a single lead.
A different agency or retainer for each service. The bill stacks up fast, and keeps climbing whether or not each one moves a single lead.
Plus the one-off build, and a fresh contract, kickoff and onboarding delay for every new service you add.
We run your whole marketing as one engagement, so you get the most result for what you pay, not a pile of disconnected invoices.
- SEO: technical, on-page, content, local and AI search
- Template-built pages (programmatic SEO), links from other websites (backlinks) and authority
- CRO and landing pages
- Paid ads across Google and Meta
- Automations, cold email and newsletters
- WordPress build, setup and ongoing care
- One team, one roadmap and one point of contact
- Reporting tied to qualified leads and revenue
Priced to your site after the audit. No sticker price, and no per-service creep.
Decide whether AI-generated video ads suit this campaign and its level of risk.
Read about good uses for AI video, when filming is better, products, people, rights, AI labels, captions, formats, the first delivery, outside costs, who owns what and the results no producer can guarantee.
What is included in AI-generated video ad services?
The work can include checking whether AI suits each use and reviewing your sources, ideas and scripts, storyboards and shot planning, AI instructions and reference images, AI-made scenes, videos made with AI avatars or AI voices, human editing, audio, captions, translation, review rounds with your sign-off, checks on products and moving video, records of rights and disclosure, versions for each platform, upload previews, creative tests, reporting and upkeep. Your proposal chooses the tools, number of videos, countries, formats and how often we deliver.
When is an AI-generated video ad a good fit?
It can be useful for early ideas, made-up settings, motion scenes, product variations that can be shown truthfully, explainers led by an AI presenter, translated versions and test videos built from swappable parts, when filming or animation would be slower or less flexible. We decide shot by shot. Detailed hands-on demonstrations, real customer proof, sensitive situations involving people or products that must look exactly right may need real footage, 3D rendering, design or traditional production.
Can AI video replace filming, actors, animation or normal editing?
Not in every case. We compare AI generation with real footage, licensed stock, 3D product images, motion graphics, creator-made videos and editing real footage. AI clips still need people to choose shots, combine them, set the pace, add text, audio and captions and approve the result. We don't promise AI is faster or cheaper until we've measured the real shots, the failed attempts and the review work.
Which AI video tools do you use?
The tool depends on the shot, the controls needed, rules on showing people, how your uploads are handled, the terms for using what it creates, origin records, availability, quality, cost and speed. Veo, Adobe Firefly, voice or dubbing tools and other approved providers may be considered. Naming them doesn't mean we have a partnership or certification, that they give the same rights, that they'll always be available or that they suit every client and country.
How do you keep AI-generated products and demonstrations accurate?
We build an up-to-date facts pack covering product IDs, views from different angles, sizes, colors, packaging, logos, app screens, price, offer, stock, claims and limits. Reviewers check important frames and the full action against those facts. If an AI tool can't keep the product accurate, we use real footage, 3D rendering, designed overlays, combined shots or drop the shot, rather than treating AI output as proof.
Can you create AI actors, avatars, customers or experts?
Where suitable, we can plan made-up AI avatars or videos that use an actor's likeness with their permission, but we first work out what role viewers are likely to think that person has. We never present an AI person as a real customer, creator, employee, clinician, financial expert or celebrity without real experience, qualifications, exact permissions and approved disclosure. Your lawyer and brand owners make the final decision.
Can you clone a founder, employee or creator's voice?
Only when the chosen tool allows it and the person and your business have given valid permission for the exact scripts, countries, languages, channels and time period. A tool's identity check doesn't prove every right, and a cloned voice can say words the person never spoke. We keep script approval, the limits of the permission, settings, disclosure, expiry dates, how permission can be withdrawn and a backup without the cloned voice.
Who owns AI-generated video, and is it safe from copyright problems?
Rights depend on the source files, people, voices, music, the AI tool and supplier's terms, how much a person created, the country, contracts and how the video will be used. Some AI outputs may look similar to those made for other people, and writing instructions alone may not be enough to claim copyright. We keep records of sources and human edits, but we don't promise exclusive ownership, copyright registration, that rights can be enforced or legal clearance. Your lawyer approves how the videos are used.
Do AI-generated video ads need labels or disclosure?
It depends on the platform, country, how much of the video is AI-made or altered, the people shown and how it will be seen. TikTok requires advertisers to disclose AI-generated content in ads where its rules apply, Meta and Google have their own ways of labeling AI content, and in the EU the AI Act's Article 50 transparency rules have applied to covered uses since 2 August 2026. We record Content Credentials or watermark status and platform labels, while your lawyer approves the final approach.
Do Content Credentials or watermarks prove a video is true?
No. Depending on the tool and how the file has been edited, they can give tamper-evident or lasting signals about where a video came from or whether AI was used. They don't prove that a product works as shown, that a person really said something or that an ad claim is backed by proof. These signals can also be lost or removed, so a missing signal doesn't prove a video is genuine.
Do you include captions and sound-off versions?
Yes, where they're part of the agreed work. We create captions timed to the speech that include dialogue and important sounds, use designed on-screen text instead of trusting text made by AI, check language, timing, reading speed, contrast and safe zones, and make sure the value, conditions and action are clear without sound. Whether captions can be switched on and off or are burned into the video depends on where it runs and the platform.
Can you translate, dub and lip-sync AI video ads?
Yes, with some conditions. We adapt the message for each culture rather than translating word for word, and check local product and claim rules, pronunciation, tone, speaker and voice rights, on-screen text, captions, timing, lip movements, disclosure and the landing page with a qualified reviewer who speaks the language. Tool support and quality vary, and some countries or scripts are better re-recorded with real people.
Which ad platforms and video formats can you deliver?
We can prepare approved horizontal, square and vertical versions for chosen Meta, TikTok, YouTube, Google and other ad placements. Exact screen shape, resolution, length, file type, safe zone, caption, on-screen text, call to action and AI label rules depend on the live placement. We check processed upload previews rather than assuming one file works everywhere.
How do you test different versions of AI-generated video ads?
We give each idea and each part a fixed ID and, where budget and the platform allow, compare a control and a test version that differ in just one planned way, with a main measure, run time and safety limits set in advance. A big batch where openings, scenes, offers and audiences all change is just observation, not a clean test. Results that only point in a direction, or are unclear, stay labeled that way.
Can you guarantee faster production, lower cost, ad approval, views, conversions or ROAS?
No. AI tool failures, how ready your sources and rights are, expert review, platform policies, ad delivery, customer demand and competitors are outside any agency's control. We are responsible for the agreed research, production, checks, launch and reporting, and we measure the time and cost per approved video, but we don't guarantee savings, ad approval, visitors, conversions (sales or leads), revenue or a proven lift in results.
How long does an AI video production cycle take?
A first round of work usually needs several weeks to prepare sources and rights, ideas, scripts, AI generation, editing, checks on people and products, audio, captions, languages, formats, your review and platform previews. Timing depends on how hard the shots are, failed attempts, tool access, expert approvals and how quickly you respond. Watching results and running controlled tests need extra time with ads running.
How much do AI-generated video ad services cost?
Pricing reflects the number of ideas, the type and number of shots, AI generation attempts, AI tool costs, work on sources and rights, editing, audio, captions, translations, formats, review of people and content in regulated industries, platform checks, tests, reporting and upkeep. The quote states its assumptions, included review rounds, supplier costs that may apply and what happens when a shot needs filming, 3D rendering or another way of making it.
What files and information do we receive, and what do you need from us?
The agreed handover can include approved main videos and versions, editable project files where licensed and included, scripts, storyboards, records of shots and sources, AI instructions and settings where they can be exported, captions, separate audio tracks, rights and approval records, launch file lists and reports. You provide the official facts on products and claims, people, permissions, brand files, system access and the final legal and launch decisions. An AI supplier's internal settings may not be transferable or repeatable.