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Website Maintenance Services

Website maintenance services that keep your site safe, fast, backed up and working, so you can get on with running your business.

We'll reply with a written proposal: the work, what we need from you and an estimated timeline.

Sound familiar?

Signs your website needs maintenance

Websites rarely fail all at once. They slowly fall behind: updates pile up, a form stops sending, a renewal is missed or a plugin gets hacked. By the time a customer tells you, you may have lost calls or orders for weeks. These are the six warning signs we see most often.

  • Updates keep piling up

    Your dashboard shows a long list of waiting updates. Nobody runs them because last time an update broke the site, so the software gets older and less safe every month.

  • It was hacked, or you're worried it will be

    Old plugins (add-ons) and weak passwords are the most common way in. You may see strange pages, spam links, warnings in Google or a hosting company shutting the site down.

  • Forms and buttons quietly stopped working

    A contact form sends to an old email address, a booking link is broken or the checkout fails, and you only find out when a customer complains or the inquiries dry up.

  • It's slow, or it goes down

    Pages take a long time to load, or the site is sometimes offline and nobody notices for hours. Visitors leave, and Google's speed measures (Core Web Vitals) mark it as a poor experience.

  • A renewal was missed

    The SSL certificate (the padlock that shows the site is secure) expired, or the domain or hosting nearly lapsed, and browsers started warning visitors to stay away.

  • Nobody owns the job

    The person who built the site has moved on, no one knows the logins or where backups are, and small edits sit on a to-do list for months.

Exactly what's included

What our website maintenance services include

Website maintenance is the regular care a website needs after it goes live: updating the software it runs on, taking backups, checking security, fixing broken parts, making small edits and keeping it fast. Softscotch offers website maintenance services for small and growing US businesses on WordPress, Shopify and other platforms. We test every update before it reaches your live site, keep backups we have actually tried restoring, watch for downtime and hacks, and send you a short monthly report in plain English. You keep ownership of the domain, hosting and every login. We also build websites, so we know how they break and how to keep them running.

Eight areas of care cover the software, the backups, security, uptime and speed, the parts customers use, renewals and a monthly report. Your care plan spells out how often each task happens, how much editing time is included, how urgent fixes are handled and any outside costs.

Tested core, plugin and theme updates

We update the main software (core), plugins (add-ons) and theme (the design layer) on a test copy first, check the key pages and forms, then update the live site and keep a way to roll back.

Backups and restore tests

We set up regular automatic backups kept away from your hosting account, and test-restore them from time to time, so we know your site can actually be brought back if something goes wrong.

Security monitoring and malware cleanup

We watch for hacking attempts, unsafe plugins and malware (harmful code planted on your site), tighten logins and settings, and clean up and secure the site if it's ever hacked.

Uptime monitoring and speed checks

Automated checks visit your site at regular intervals and alert us if it goes down (uptime monitoring). We also check page speed on phones and fix the common causes of slow pages.

Broken links, forms and checkout

We test contact forms, booking links, call buttons and checkout, scan for broken links and fix what's broken, so customers can always reach you or buy from you.

Small content edits

Send us small changes, such as new hours, a staff photo, a price list or a blog post, and we make them. Your plan states how much editing time is included each month.

SSL, domain and hosting renewals

We track when your SSL certificate, domain and hosting are due to renew and remind you in good time, so nothing expires by surprise. The accounts stay in your name.

Accessibility, SEO health and monthly reports

We run regular accessibility and SEO health checks using Google Search Console (Google's free tool for site owners), flag problems early and send a plain-English report every month.

Why Softscotch

Why business owners choose our website maintenance company

Good website maintenance is quiet. Updates are tested before they go live, backups are proven to work, problems are caught before customers notice, and you get a clear record of what was done. We also build websites, so we look after yours the way we look after our own.

Every update tested first

We test updates on a copy of your site before they touch the live one, so a bad update doesn't take your site down in the middle of a working day.

Backups we've actually restored

A backup is only useful if it works. We keep copies away from your hosting account and test-restore them, so recovery is a plan, not a hope.

We build websites too

We have a real website design portfolio, so we understand how sites are put together, what tends to break and how to fix it properly instead of patching over it.

You own everything, always

Your domain, hosting, website files and every login stay in your name. If you ever leave us, you take the whole site with you, with no exit fees and no hostage situations.

Plain-English reports

Every month you see what we updated, what we fixed, what we found and what needs your decision, without having to read technical logs.

We check what happens after the click

A working website only matters if inquiries reach you. We test forms, call buttons and booking links regularly and make sure each lead still lands in the right inbox or CRM.

Free website health check

Our free website health check: 7 things we check first

Send us your website address and we'll check how well your site is being looked after today. Each check shows what we found, why it matters and what we would do about it. Sometimes the honest answer is that a few one-off fixes are all you need.

Check 01 · How up to date your software is

Updates and software

We check the versions of your platform, plugins, apps and theme, and how long it has been since anything was updated.

Out-of-date software is the most common reason small business sites get hacked. Updating everything at once without testing is the most common reason they break.

Core version checkHow far behind the main platform software is.
Plugins and apps listAdd-ons that are out of date or no longer supported.
Theme reviewWhether the design layer is current and safe to update.
Unused add-ons removePlugins installed but not used that add risk.
PHP version upgradeThe server language version your host is running.
Test copy set upWhether a safe copy exists for testing updates.
Check 02 · Whether your site can be brought back

Backups and recovery

We look at how your site is backed up today, how often, where the copies are kept and whether anyone has ever tested restoring one.

Many owners find their only backups are stored on the same hosting account as the site. If that account is hacked or closed, the backups go with it.

Frequency measureHow often full backups run, if at all.
Storage moveWhether copies are kept away from your hosting account.
Coverage checkFiles, database and uploads all included.
History extendHow far back you could go to a clean copy.
Restore test testWhether a backup has ever been restored successfully.
Store data protectOrder and customer records covered for online stores.
Check 03 · How well your site is protected

Security and hacks

We scan your site for signs of malware and check the common ways hackers get in, such as weak logins and unsafe add-ons.

No website can be made impossible to hack. Good maintenance makes it much harder, spots problems early and has a clear plan for cleaning up if it happens.

Malware scan scanHarmful code, spam pages or hidden links found.
Logins tightenWeak passwords, old users and missing two-step login.
Firewall addProtection that blocks known attacks before they reach the site.
Blacklists checkGoogle or browser warnings about your site checked.
SSL verifyThe padlock working on every page.
Admin access clean upWho has admin rights, and whether they still need them.
Check 04 · Whether your site stays online and loads fast

Uptime and speed

We check whether anything is watching for downtime today and test how quickly your main pages load on a typical phone.

A speed score is a guide, not the goal. We care about how quickly a real visitor can read the page and tap the button.

Uptime alerts monitorWhether anyone is told when the site goes down.
Load time measureHow long the main content takes to appear on a phone.
Core Web Vitals checkGoogle's loading, response and stability measures checked.
Images compressOversized photos that slow pages down.
Caching set upSaved ready-made page copies that help pages load faster.
Hosting reviewServer speed, limits and support quality reviewed.
Check 05 · Whether the parts customers use still work

Forms, links and content

We test the forms, buttons and links a customer would use, and look for pages that are broken or out of date.

We often find forms that send to an old email address or straight to spam. A fast, secure site that loses inquiries helps no one.

Aa
Form delivery testTest entries sent to see if they reach the right inbox.
Call buttons tapPhone numbers that can be tapped to call.
Booking and checkout connectBooking tools and checkout working end to end.
Broken links repairLinks that lead to error pages.
Out of date updateOld offers, staff, hours or prices still showing.
Spam protectProtection against junk form fills without blocking real people.
Check 06 · Whether everyone and Google can use it

Accessibility and SEO health

We check key pages against the WCAG 2.2 AA accessibility guidelines and look at your site's health in Google Search Console.

Accessibility helps every visitor. We report what we tested. We don't give legal advice or promise you'll never receive a complaint, and maintenance can't guarantee rankings.

Contrast contrastText and buttons readable against their background.
Keyboard testMenus, forms and buttons usable without a mouse.
Image descriptions describeHelpful text descriptions for meaningful images.
Indexing indexPages Google has found, skipped or can't reach.
Errors fixCrawl errors and broken pages reported by Google.
Page titles rewriteTitles and descriptions that are missing or repeated.
Check 07 · Who holds the keys and when things renew

Renewals and ownership

We check who owns your domain, hosting and key accounts, and when each one is due to renew.

Many owners discover during this check that their domain or hosting is in an old designer's name. We help you get control back before we take over the care.

Domain ownWho the domain is registered to and when it renews.
Hosting secureWho owns the hosting account and its renewal date.
SSL renewal trackWhen the padlock certificate expires and if it renews itself.
Paid add-ons listPlugin or app licenses and when they run out.
Analytics verifyGoogle Analytics and Search Console owned by you.
Logins clean upOld agency or freelancer access listed and removed.
What changes

What changes when your website is properly maintained

Before

First we record the state of your site today, who owns each account and what needs fixing urgently.

  • Starting pointSoftware versions, backups, security, uptime, speed and forms are checked, so you can see what improves.
  • Keys and accountsDomain, hosting, website admin, analytics and any old agency access are listed and moved into your name if needed.
  • Urgent fixesAnything risky, such as a broken form, an expiring renewal or signs of malware, is flagged and fixed first.
Setup

In the first weeks we take a fresh backup, bring the software up to date safely and switch on monitoring.

  • Safe catch-up updatesOverdue updates are tested on a copy of your site, then applied to the live site in a careful order with a backup ready.
  • Backups that workAutomatic backups are stored away from your hosting account, and one is test-restored to prove it works.
  • Monitoring switched onUptime alerts, security scans and form tests are set up, so problems are caught early instead of reported by customers.
Every month

After setup, your site gets regular care on a set routine, with a short report so you always know where things stand.

  • Regular routineUpdates, backups, security scans, speed checks and form tests happen on schedule, without you having to ask.
  • Edits handledSmall content changes you send are made within the editing time in your plan, and bigger jobs are quoted first.
  • Clear reportEach month you see what was done, what we found, what's due to renew and what we suggest improving next.
Your type of business

Website maintenance for small businesses, contractors, law firms and online stores

A plumber can't afford a broken call button at 7am. A law firm's intake form must keep working and stay private. An online store loses money every minute checkout is down. We shape the care plan around what your site does for your business and what would hurt most if it stopped.

Small business

Website maintenance for small businesses

Owners need a site that stays safe, works on phones and can be updated quickly, without learning the technical side.

FocusTested updates, backups, small edits and plain-English reports
MeasureCalls and form fills that keep arriving
Contractors

General contractors and construction companies

Quote forms and project galleries must keep working, and licensing and insurance details must stay current.

FocusForm tests, gallery updates, license detail edits and backups
MeasureQuote requests that reach the right person
Home services

Home services and trades

Customers often search in a hurry on their phone. A broken call button or slow page sends them to a competitor.

FocusCall button checks, uptime alerts, speed checks and hours updates
MeasureAnswered calls and booked jobs from the site
Roofing

Roofing companies

After a storm, traffic jumps and the site must stay up, load fast and show current inspection and claim information.

FocusUptime monitoring, speed checks, quick content edits and form tests
MeasureInspection requests when demand peaks
HVAC and plumbing

HVAC and plumbing businesses

Emergency call buttons, booking tools and seasonal offers need to work and stay current all year.

FocusBooking and call tests, seasonal edits, uptime alerts
MeasureBooked service calls and maintenance sign-ups
Law firms

Website maintenance for law firms

Intake forms must keep working and stay secure, and page wording must follow lawyer advertising rules (ABA Model Rules 7.1 to 7.3 and your state bar). We work with your firm on any changes to claims or disclaimers.

FocusSecure form checks, careful content edits, security monitoring
MeasureConsultation requests that arrive safely
Nonprofits

Website maintenance for nonprofits

Donation pages, event pages and volunteer forms must keep working, often looked after by busy staff or volunteers. We also manage Google Ad Grants for eligible nonprofits.

FocusDonation and form tests, event page edits, backups and updates
MeasureDonations and volunteer sign-ups without interruptions
Healthcare

Clinics and healthcare practices

Patient privacy rules (HIPAA) affect forms, booking tools and tracking on health pages. We work with your compliance team so updates and new tools don't expose patient details.

FocusPrivacy-aware updates, form checks, security monitoring and backups
MeasureAppointment requests without exposing patient information
Real estate

Real estate agents and brokerages

Listing feeds, agent profiles and area pages need regular updates, and wording must follow Fair Housing rules. We work with your broker or compliance contact on anything sensitive.

FocusListing feed checks, profile edits, form tests and speed checks
MeasureBuyer and seller inquiries that reach the right agent
Insurance

Insurance agencies

Product page changes may need carrier approval and must follow state insurance rules. Quote forms that lead to calls or texts need proper consent under the TCPA (the US law on calls and texts).

FocusQuote form tests, consent wording checks, careful content edits
MeasureQuote requests with consent still recorded
Ecommerce

Online stores

Every minute checkout is broken costs sales. Store apps, payment tools and product data need careful, tested updates.

FocusCheckout tests, app and plugin updates, backups including order data
MeasureCompleted orders without checkout problems
B2B

B2B and professional services

Buyers research for weeks and judge you on detail. Old case details, broken downloads or a slow site cost trust.

FocusContent edits, download and form checks, speed and security care
MeasureSales calls and demo requests that keep coming in
Clear ownership

Who does what in your care plan

Your care plan lists what Softscotch looks after, which outside companies we deal with for you, and what stays with you, such as owning the accounts, paying renewals and approving bigger changes. Clear roles mean nothing falls through the cracks.

We do the work

Updates, backups, security, checks and edits.

  • Run a full health check and take a fresh backup before we change anything
  • Test and apply core, plugin and theme updates on a regular schedule
  • Run backups, keep copies off your hosting account and test restores
  • Monitor uptime and security, and clean up the site if it's hacked
  • Test forms, call buttons, booking and checkout, and fix broken links
  • Make small content edits and send a plain-English report each month
We coordinate

The outside companies your website depends on.

  • Work with your hosting company on server problems, limits and upgrades
  • Work with your domain registrar on renewals and settings
  • Work with plugin, theme or app makers when their product has a problem
  • Work with your CRM, booking, payment or email tool providers
  • Work with your old developer or agency to move access safely
  • Link up with our SEO, ads and website teams if you add them
You own and approve

You stay in charge of your accounts and your business facts.

  • Keep the domain, hosting and website accounts in your own name
  • Pay for renewals, hosting and paid plugin or app licenses
  • Give us user access to the accounts we need to do the work
  • Send content changes and check any facts, prices or claims
  • Approve bigger changes, new features or hosting moves before we start
  • Name one contact who can make decisions when something urgent comes up
What to expect

How we take over your website maintenance

Most sites move onto a care plan within the first two to four weeks, once we have the logins and a named contact. We start with a full health check and a fresh backup, fix anything urgent, then settle into a regular monthly routine. Sites with a lot of overdue updates, a past hack or custom code can take longer to settle.

Website maintenance, from handover to monthly care

Week 1

Kickoff, logins and health check

We collect user access to your hosting, domain, website admin and analytics, run a full health check and agree who to contact for urgent problems.

KPI Access and contacts agreed
Week 1

Fresh backup and urgent fixes

We take a full backup stored away from your hosting account, then fix anything urgent, such as a broken form, an expiring renewal or signs of malware.

KPI Site backed up and safe
Weeks 1–2

Test copy and catch-up updates

We set up a private test copy of your site, test overdue updates there, then apply them to the live site in a careful order.

KPI Software up to date
Weeks 2–3

Monitoring and security setup

We switch on uptime alerts and security scans, tighten logins and settings, remove unused add-ons and old user accounts, and test-restore a backup.

KPI Monitoring live
Weeks 2–4

First report and care plan routine

You get a first report covering what we found, what we fixed and what's still open, and we agree the monthly routine and how you send edit requests.

KPI Routine agreed
Every month

Ongoing care and reporting

Updates, backups, security and uptime checks, speed and form tests, small edits and renewal reminders happen on schedule, with a plain-English report each month.

KPI Report sent

Our full growth plan (all services together), month by month

Month 1

Foundation and review

We review your whole website, where you rank and your competitors, agree how the site should be organized, and set up hosting, analytics (visitor tracking) and your GoHighLevel lead system. The first agreed pages start going live.

KPI pages live
Month 2

Build and launch

The site is built or rebuilt. Main, service and industry pages go live with on-page SEO, website labels and technical fixes. Your Google Business Profile is improved and lead follow-up automations are switched on.

KPI pages in Google
Month 3

Early rankings, paid ads start

More pages built from templates (programmatic pages) start going live, paid ads and email follow-ups are switched on for early leads, and Google adds your pages to its results as the first rankings usually appear.

KPI search terms ranking
Month 4

Momentum builds

Rankings often start climbing, visits from free search begin to rise, ad spending is tuned to the return it brings (ROAS, return on ad spend), and groups of related articles and links from other sites build your reputation with Google.

KPI visits from search
Month 5

Results start to show

Main search terms can move closer to page one, the first leads from free search often arrive, AI tools may begin to mention you, and testing improvements to your pages (CRO, conversion rate optimization) helps more visitors get in touch.

KPI leads from search
Month 6

Growth builds on itself

Pages that are working are protected and improved, template pages bring in visitors searching for very specific terms, and SEO, ads, email and automation work together to bring steadier leads and sales. Timing varies by market and competition, and no ranking is guaranteed.

KPI leads and sales
How to choose

How to choose a website maintenance company

Before you sign up for any website maintenance plan, ask how updates are tested, where backups are kept and whether they've been restored, what happens if the site is hacked, how fast urgent problems are handled, how much editing time is included and who owns the accounts. The list below shows common warning signs and what a good provider should offer instead.

The risk of using a different agency for everything
  • Runs every update straight on the live site and hopes for the best
  • Says "we take backups" but has never tried restoring one
  • Keeps backups only on the same hosting account as the site
  • Charges extra or walks away when the site gets hacked
  • Gives no clear answer on how fast urgent problems are handled
  • Includes "unlimited edits" with no clear limit or timeline
  • Never checks whether forms, booking or checkout still work
  • Lets SSL, domain or hosting renewals lapse without warning
  • Holds your domain or hosting in the agency's own name
  • Sends no reports, so you can't tell what you're paying for
vs
Softscotch
  • Tests updates on a copy of your site before the live one
  • Test-restores backups so we know recovery actually works
  • Stores backups away from your hosting account
  • Includes security monitoring and a clear plan for hacked sites
  • Agrees response times for urgent problems in your care plan
  • States how much editing time is included and how bigger jobs are quoted
  • Tests forms, call buttons, booking and checkout regularly
  • Tracks renewal dates and reminds you well before they're due
  • Keeps your domain, hosting, site and every login in your name
  • Sends a plain-English report of what was done every month
The numbers

Results from Softscotch client work.

These totals come from work for Softscotch clients across search, paid ads, websites and lead generation, as published on softscotch.com. Past results don't guarantee future results.

$12M+Ad spend managed for clients
87,200+Leads generated for clients
2,140+Search terms ranked on Google's first page
$28M+Revenue generated for clients
Client case studies

All six Softscotch client stories.

Every Quick Story currently published on Softscotch.com, covering education, ecommerce, healthcare and SaaS. Stock photography represents each client industry; the figures are reported historical results and do not guarantee future performance.

Education consultant speaking with a prospective student Education Ads + local SEO
+183%leads

183% more leads for an education consultancy

WordPressQuora adsLocal SEO
The challenge

An education consulting business in India needed to build its digital presence and lead flow from scratch.

What changed
  • Built a new WordPress website
  • Used Quora ads to grow daily lead volume
  • Added Local SEO and community engagement
+183% leads25+ leads/day-38% bounce rate+273% new users
Bright modern home interior representing the home-solutions client Home solutions Shopify + SEO
+82%Shopify sales

Home-solutions ecommerce growth

ShopifyOrganic searchAmazon ads
The challenge

A home-solutions business was dependent on business-to-business (B2B) marketplaces, losing sales and recovering from a Google penalty.

What changed
  • Resolved the Google penalty
  • Revamped the website and online store
  • Improved organic visibility and Amazon campaign performance
+82% Shopify sales+147% organic+23% Amazon ROAS
Mother and baby representing the lactation-consultant client Health consultant $20/day
5/daybooked calls

Five booked calls a day for a health consultant

Facebook adsGoogle AdsLocal SEO
The challenge

A Houston lactation consultant needed to recover a malware-damaged website and rebuild local patient acquisition.

What changed
  • Rebuilt the hacked site and migrated it to secure hosting
  • Ran targeted Facebook and Google campaigns
  • Reached top-three local Google positions
5 calls/day$20 daily spend+87% local traffic+34% new users
Ecommerce owner preparing customer orders beside a laptop Ecommerce 10 months
+315%organic traffic

315% organic growth for an ecommerce site

Content strategyOn-page SEO
The result

Softscotch reports a 315% increase in ecommerce organic traffic over 10 months through focused on-page SEO.

What changed
  • Optimized product and collection pages
  • Improved the links between pages and the page addresses (URLs)
  • Made the site easier for Google to explore and better matched to what people search for
+315% organic10 monthsProductsCollections
SaaS team reviewing campaign data around a laptop SaaS platform Cold outreach
16%reply rate

9% close rate for a transcription SaaS

ProspectingSMTP
The challenge

A transcription platform needed a qualified prospect list and a reliable email-sending setup for outreach we managed.

What changed
  • Built a comprehensive prospecting list
  • Managed the cold outreach campaigns
  • Set up reliable email-sending servers (SMTP)
9% close rate16% reply rateSaaSManaged outreach
Healthcare professional consulting with a patient Healthcare 6 months
+182%organic traffic

182% organic growth for a healthcare clinic

HealthcareOn-page SEOOff-page SEO
The challenge

A clinic in a competitive location needed to build organic search visibility from the ground up.

What changed
  • Built the clinic's foundation for unpaid (organic) Google search
  • Combined on-page and off-page SEO
  • Reached top-five positions in Google Search
+182% organic6 monthsTop 5 Google
01 / 06
In their words

Teams that stopped leaving clicks on the table.

★★★★★

"The Softscotch team has been a solid partner as our business evolved over the last five years. Unlike most agencies, they have never charged us for work that falls outside the agreement. That is what sets them apart."

IM
Imtiyaz MominHairareus
★★★★★

"Without their knowledge, we would be in a very different place than we are now. Whenever they find something that can be improved, they implement it quickly. I could not be happier with their performance and response time."

AP
Aaron PaulsonBaby Pavilion
★★★★★

"Softscotch goes above and beyond the scope. The time, effort and dedication they put in is like having your own in-house marketing team. They are not just another marketing company."

TM
Tabassum MithaniTRS Care
★★★★★

"We are extremely happy with Softscotch, such an attentive team. No project is too small, and they give their 100%. We are extremely satisfied with their work."

SH
Safiya HafiziSimply Lactation
★★★★★

"Softscotch is a great team to work with: transparent, reliable and genuinely invested in the growth of your company. They are good partners to have by your side."

MJ
Malvika JainCyclop
★★★★★

"The Softscotch team has been a solid partner as our business evolved over the last five years. Unlike most agencies, they have never charged us for work that falls outside the agreement. That is what sets them apart."

IM
Imtiyaz MominHairareus
★★★★★

"Without their knowledge, we would be in a very different place than we are now. Whenever they find something that can be improved, they implement it quickly. I could not be happier with their performance and response time."

AP
Aaron PaulsonBaby Pavilion
★★★★★

"Softscotch goes above and beyond the scope. The time, effort and dedication they put in is like having your own in-house marketing team. They are not just another marketing company."

TM
Tabassum MithaniTRS Care
★★★★★

"We are extremely happy with Softscotch, such an attentive team. No project is too small, and they give their 100%. We are extremely satisfied with their work."

SH
Safiya HafiziSimply Lactation
No black box

You'll always know exactly what we changed.

Plenty of agencies go quiet after the audit and you never quite know what you're paying for. We do the opposite. You get a live view of every change and what it moved, in plain language you can act on.

Your delivery, at a glanceSample
Changes shipped12
Pages reviewed28
StartMidpointNow
Delivery activity✓ Up to date
HTML mockupExplore mockup ↗

Live client dashboard

Every change, score and ranking in one place you can open any time, not a monthly PDF you wait around for.

This week, explainedSample
✓Titles updated
Ready for your review
SSSoftscotch weekly update
0:00
2:00
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Weekly video summary

A short screen-recorded video (Loom) each week walking you through exactly what shipped and what it moved, so nothing is a mystery.

The change is clearSample

Before

Titles30 / 100
Structure42 / 100
Content28 / 100

After

Titles84 / 100
Structure79 / 100
Content90 / 100
Same page. Reviewed changes.
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Before/after score per page

See the exact lift on every page we touch, not a vague "it's improving" you have to take on faith.

Your weekly reportSample
01
What shipped

Approved page updates are live.

02
What we learned

Product details need a review.

03
What happens next

Confirm the next priority pages.

HTML mockupExplore mockup ↗

Plain-English reporting

Clicks, rankings and revenue, explained in words you can act on, instead of a wall of charts about how often you were seen (impression charts.

Your data. Your view.Sample
Organic search
StartMidpointNow
Sample report preview↗
HTML mockupExplore mockup ↗

Reports on demand

Ask for any cut of the data whenever you need it and get it, no waiting for the end of the month.

Every step, visibleSample
  1. ✓
    Proposed

    Softscotch prepares the change.

  2. ✓
    Approved

    Your team gives the go-ahead.

  3. ✓
    Published

    Checked live and recorded.

HTML mockupExplore mockup ↗

Ethical, transparent, always on

One accountable team, strictly white-hat (only methods search engines and platforms allow), no shortcuts and no surprises. Support whenever you need it.

One plan, full-stack access

One Softscotch plan gives you access to the full service stack, coordinated around your priorities.

You do not need a separate agency or retainer for every channel. Your plan can draw from search, paid media, web, ecommerce, outreach, automation, lead generation, messaging, content, creative and operations. The agreed scope sets what is active, in what order and at what capacity.

Questions, answered

Website maintenance FAQs

These answers cover what website maintenance is, what's included, cost, care plan levels, WordPress and Shopify, hacked sites, urgent fixes, backups, content edits, ownership, doing it yourself and how to choose a provider.

Filter
What are website maintenance services, and what's included with Softscotch?

Website maintenance is the ongoing care a site needs after it goes live. With Softscotch, it can include tested core, plugin and theme updates, backups with restore tests, security monitoring and malware cleanup, uptime monitoring, speed checks, broken link and form fixes, small content edits, SSL, domain and hosting renewal tracking, accessibility and SEO health checks and a monthly report. Your care plan lists exactly what's included and how often.

How much does website maintenance cost?

It depends mostly on the platform, the size of the site, the number of plugins or apps, whether it takes payments or bookings, how often it's checked, how much editing time you want and how quickly urgent problems must be handled. A small brochure site costs less to look after than a busy online store or a site with custom features. Outside costs, such as hosting, your domain, paid plugins or a Shopify plan, are separate. Request a quote and we'll send a scoped care plan.

What's the difference between website maintenance plans?

Care plans usually step up in three ways: how often updates and checks happen, how much editing time is included and how fast urgent problems are handled. A basic plan suits a simple site that rarely changes. A middle plan adds more editing time and more frequent checks. A higher plan suits online stores and busy sites that need faster response and closer monitoring. We suggest a level after the free health check.

Do you maintain WordPress, Shopify and other platforms?

Yes. WordPress needs the most hands-on care, because you or your host look after the core software, plugins, theme, backups and security. Shopify handles the core software, hosting and security itself, so maintenance focuses on apps, theme updates, checkout tests, speed and content. For other platforms, such as Squarespace, Wix, Webflow or custom-built sites, we check what we can access and tell you honestly what we can look after.

What happens if my website is hacked?

If a site on our care plan is hacked, we take it offline or limit the damage where needed, find and remove the harmful code, close the way in, change passwords, ask Google to remove any warnings and restore from a clean backup if that's quicker and safer. If your site was hacked before you joined, we can clean it up as a one-off job first. No site can be made impossible to hack, but good maintenance makes it much less likely.

How quickly do you respond to urgent problems?

Urgent problems, such as the site being down, hacked or unable to take orders, are handled before routine work. Your care plan states how quickly we respond to urgent problems and to normal requests, and how to reach us. Higher plans include faster response for sites where downtime costs the most, such as online stores.

How often should a website be maintained?

Most business sites need some care every month. Security updates should go on soon after they're released, backups should run at least weekly or daily for busy sites, and uptime should be checked automatically all the time. Forms, speed and links are worth testing monthly. Sites that change often or take orders need more frequent care.

Do website maintenance services include content updates?

Yes, small ones. Your plan includes a set amount of editing time each month for changes such as new hours, prices, photos, staff bios or blog posts. Bigger jobs, such as new pages, a new section or a redesign, are quoted separately before we start, so there are no surprise bills.

Will I still own my website and logins?

Yes. Your domain, hosting account, website files, admin logins, Google Analytics and Search Console stay in your name, and Softscotch is added only as a user. If you ever leave, you remove our access and keep everything. If an old designer holds any of your accounts, we help you move them into your name first.

Can I maintain my website myself instead of hiring someone?

You can, especially for a small, simple site. You'll need to run and test updates, keep off-site backups and test them, watch for security problems, check forms and links, track renewals and fix whatever breaks. Many owners start this way and hire help when the time, risk or stress gets too high, or after an update breaks something. A care plan makes sense when your site brings in real business and you'd rather not handle it yourself.

Do you look after websites built by another company?

Yes. We start with a free health check and a full backup, then review how the site was built before taking over the care. If the site is very out of date or fragile, we'll tell you honestly whether fixing it or rebuilding it makes more sense.

Can website maintenance help with speed and SEO?

It helps protect them. Regular care keeps pages loading fast, fixes broken links and errors Google reports, keeps the site secure so it isn't flagged as unsafe and catches problems before they hurt your visibility. It doesn't guarantee rankings, which also depend on your content, competition and reputation. For deeper work, we offer speed optimization and technical SEO as separate services.

What's in the free website health check?

Send us your website address and we'll check seven things: updates and software, backups and recovery, security, uptime and speed, forms, links and content, accessibility and SEO health, and renewals and ownership. You get a plain-English summary of what's working, what's at risk and what care plan level would suit you. There's no obligation to hire us.

How do I choose the right website maintenance company?

Ask how updates are tested, where backups are stored and when they were last restored, what happens if the site is hacked, how fast urgent problems are handled and how much editing time is included. Make sure the domain, hosting and logins stay in your name, and that you'll get a regular report. Be careful with very cheap plans that don't say what they include, and with anyone who guarantees your site can never be hacked or never go down.